{"id":1704,"date":"2023-10-06T08:43:08","date_gmt":"2023-10-06T08:43:08","guid":{"rendered":"https:\/\/www.sortlist.nl\/datahub\/?post_type=reports&#038;p=1704"},"modified":"2024-01-04T10:41:38","modified_gmt":"2024-01-04T10:41:38","slug":"desktop-vs-mobile-gebruikers-rapport-2023","status":"publish","type":"reports","link":"https:\/\/www.sortlist.nl\/datahub\/reports\/desktop-vs-mobile-gebruikers-rapport-2023\/","title":{"rendered":"Desktop vs Mobiel onderzoek (2023): Waar MKB&#8217;s het mis hebben!"},"content":{"rendered":"\n<div id=\"section-636a431247ccb\" class=\"gutenberg-block gutenberg--section\" style=\"background-image:url();\">\n        <div class=\"overlay\" style=\"background-color:\"><\/div> \n    <div class=\"gutenberg--section__wrapper wrapper\">\n        \n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">In dit marketingrapport:<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"#section-desktop\" target=\"_blank\" rel=\"noreferrer noopener\">Toch niet zo mobiel: 52% boekt liever via hun desktop<\/a><\/li>\n\n\n\n<li><a href=\"#section-mobile\">Mobiel heeft de voorkeur voor het aanvragen van ritten en het boeken van restaurants<\/a><\/li>\n\n\n\n<li><a href=\"#section-prios\">Snelheid en navigatiegemak: topprioriteiten voor gebruikers bij de keuze tussen mobiel en desktop<\/a><\/li>\n\n\n\n<li><a href=\"#section-businesses\">30% van de bedrijven is mobiel geoptimaliseerd, maar desktop minder<\/a><\/li>\n\n\n\n<li><a href=\"#section-investments\">Bedrijfsinvesteringen in mobiel: 15% kan de juiste partner niet vinden<\/a><\/li>\n\n\n\n<li><a href=\"#section-industry\">Indeling per sector: Van reizen en gezondheidszorg tot bankieren en evenementen<\/a><\/li>\n\n\n\n<li><a href=\"#section-methodology\">Methodologie<\/a><\/li>\n<\/ul>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Vandaag de dag speelt de keuze tussen mobiele en desktop ervaringen een cruciale rol in de manier waarop bedrijven in contact komen met hun klanten.<\/p>\n\n\n\n<p>Deze <strong>studie<\/strong> onderzoekt voorkeur van de gebruikers voor mobiele en desktop interfaces en beoordeelt hoe effectief bedrijven aan deze voorkeuren voldoen.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>Spelen bedrijven in op de voorkeuren van gebruikers of zijn er hiaten die moeten worden aangepakt? Ga met ons mee deze dynamiek verkennen om te zien of bedrijven bruikbare inzichten vinden om te slagen in het <a href=\"https:\/\/www.sortlist.be\/nl\/blog\/toekomst-van-b2b-diensten\/\">digitale tijdperk<\/a>.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\"><em>Overzicht:<\/em><\/h2>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p><em>Uit ons onderzoek blijkt dat mensen nog steeds het liefst via <strong>desktop<\/strong> bestellen &#8211; maar bedrijven denken nog steeds dat hun gebruikers de voorkeur geven aan mobiel. Scroll om meer te weten te komen over deze kloof \ud83d\udc47.<\/em><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\"><div class=\"wp-block-image\">\n<figure class=\"alignright size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/user-preferences-general-1024x1024.png\" alt=\"\" class=\"wp-image-1708\" srcset=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/user-preferences-general-1024x1024.png 1024w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/user-preferences-general-300x300.png 300w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/user-preferences-general-150x150.png 150w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/user-preferences-general-768x768.png 768w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/user-preferences-general.png 1080w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div><\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\"><div class=\"wp-block-image\">\n<figure class=\"alignleft size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/businesses-general-stat-1-1024x1024.png\" alt=\"\" class=\"wp-image-1709\" srcset=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/businesses-general-stat-1-1024x1024.png 1024w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/businesses-general-stat-1-300x300.png 300w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/businesses-general-stat-1-150x150.png 150w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/businesses-general-stat-1-768x768.png 768w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/businesses-general-stat-1.png 1080w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p><em><strong>30%<\/strong> van de onderzochte bedrijven is mobiel geoptimaliseerd en <strong>22%<\/strong> ontvangt mobiel verkeer &#8211; maar <strong>14,5%<\/strong> is nog steeds uitsluitend <strong>desktop<\/strong>. Lopen zij dan achter? \ud83e\udd14<\/em><\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p><em>Maar liefst 15% van de bedrijven zegt niet te investeren in mobile readiness <strong>omdat ze niet de juiste partner kunnen vinden<\/strong>. Lees verder om te zien hoe Sortlist hierbij kan helpen \ud83d\udd0d.<\/em><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\"><div class=\"wp-block-image\">\n<figure class=\"alignright size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/businesses-partner-stat-1024x1024.png\" alt=\"\" class=\"wp-image-1710\" srcset=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/businesses-partner-stat-1024x1024.png 1024w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/businesses-partner-stat-300x300.png 300w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/businesses-partner-stat-150x150.png 150w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/businesses-partner-stat-768x768.png 768w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/businesses-partner-stat.png 1080w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div><\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n    <\/div>\n<\/div>\n\n\n<div id=\"section-desktop\" class=\"gutenberg-block gutenberg--section\" style=\"background-color:rgb(251,250,249);\">\n        <div class=\"overlay\" style=\"background-color:\"><\/div> \n    <div class=\"gutenberg--section__wrapper wrapper\">\n        \n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-large-font-size\">Toch niet zo mobiel: 52% boekt liever via hun desktop<\/h2>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n    <\/div>\n<\/div>\n\n\n<div id=\"section-636a431247d2b\" class=\"gutenberg-block gutenberg--section\" style=\"background-image:url();\">\n        <div class=\"overlay\" style=\"background-color:\"><\/div> \n    <div class=\"gutenberg--section__wrapper wrapper\">\n        \n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-bottom is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Met een kleine, maar veelzeggende marge, <strong>verslaat desktop nog steeds mobiel<\/strong> voor gebruikers als het gaat om online bestellen.<\/p>\n\n\n\n<p>De gegevens van <a href=\"http:\/\/www.sortlist.nl\/datahub\">Sortlist<\/a> laten echter zien dat bedrijven nog steeds denken dat hun gebruikers de voorkeur geven aan mobiel &#8211; <strong>maar liefst 66% van de MKB&#8217;s<\/strong> denkt dat nog steeds, waaruit blijkt dat er een verschil is tussen hoe gebruikers zich gedragen en wat bedrijven leveren. Laten we eens dieper duiken.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15106212\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy'\nstyle='width:100%;height:600px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15106212\/?utm_source=embed&#038;utm_campaign=visualisation\/15106212' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15106324\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:600px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15106324\/?utm_source=embed&#038;utm_campaign=visualisation\/15106324' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n    <\/div>\n<\/div>\n\n\n<div id=\"section-mobile\" class=\"gutenberg-block gutenberg--section\" style=\"background-color:rgb(251,250,249);\">\n        <div class=\"overlay\" style=\"background-color:\"><\/div> \n    <div class=\"gutenberg--section__wrapper wrapper\">\n        \n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-large-font-size\">Mobiel heeft de voorkeur voor het aanvragen van ritten en het boeken van restaurants<\/h2>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n    <\/div>\n<\/div>\n\n\n<div id=\"section-636a431247d2b\" class=\"gutenberg-block gutenberg--section\" style=\"background-image:url();\">\n        <div class=\"overlay\" style=\"background-color:\"><\/div> \n    <div class=\"gutenberg--section__wrapper wrapper\">\n        \n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-bottom is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p>Als we kijken naar voorkeuren per gebruikersactiviteit, is het duidelijk welke activiteiten vaker mobiel worden gedaan dan desktop.<\/p>\n\n\n\n<p>Met name het aanvragen van <strong>ritten voor vervoer (75,38%)<\/strong> en het boeken van <strong>restaurantreserveringen (69,9%)<\/strong> lijken het meest mobiel te worden gedaan.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\"><div class=\"wp-block-image\">\n<figure class=\"alignright size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/English-general-stats-users.png\" alt=\"\" class=\"wp-image-1712\" srcset=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/English-general-stats-users.png 500w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/English-general-stats-users-300x300.png 300w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/English-general-stats-users-150x150.png 150w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/figure><\/div><\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Hieronder zie je de verdeling van de voorkeur voor mobiel en desktop per onderzochte activiteit:<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15106574\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15106574\/?utm_source=embed&#038;utm_campaign=visualisation\/15106574' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Maar uit gegevens van Sortlist blijkt dat deze voorkeuren per land verschillen. Hieronder zie je de voorkeursverdeling van een aantal van de meest voorkomende activiteiten in Nederland:<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15086822\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15086822\/?utm_source=embed&#038;utm_campaign=visualisation\/15086822' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n    <\/div>\n<\/div>\n\n\n<div id=\"section-prios\" class=\"gutenberg-block gutenberg--section\" style=\"background-color:rgb(251,250,249);\">\n        <div class=\"overlay\" style=\"background-color:\"><\/div> \n    <div class=\"gutenberg--section__wrapper wrapper\">\n        \n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-large-font-size\">Snelheid en navigatiegemak: de belangrijkste prioriteiten tussen mobiel en desktop<\/h2>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n    <\/div>\n<\/div>\n\n\n<div id=\"section-636a431247d2b\" class=\"gutenberg-block gutenberg--section\" style=\"background-image:url();\">\n        <div class=\"overlay\" style=\"background-color:\"><\/div> \n    <div class=\"gutenberg--section__wrapper wrapper\">\n        \n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-bottom is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p>Als het gaat om de keuze tussen mobiel en desktop, verschillen de prioriteiten van <strong>gebruikers ook per land<\/strong>.<\/p>\n\n\n\n<p>In Nederland beschouwt 30% van de bedrijven, de snelheid als een topprioriteit.  Hier wilt de <a href=\"https:\/\/tweakers.net\/nieuws\/203614\/kabinet-wil-dat-elke-nederlander-in-2030-toegang-heeft-tot-gigabit-internet.html#:~:text=Elke%20Nederlander%20moet%20in%202030,plan%20'kabinetsstrategie%20Digitale%20Economie'.\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Nederlandse overheid tegen 2030<\/a> ook werk van maken voor iedere Nederlander.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\"><div class=\"wp-block-image\">\n<figure class=\"alignright size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/NL-users-top-priority.png\" alt=\"\" class=\"wp-image-1713\" srcset=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/NL-users-top-priority.png 500w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/NL-users-top-priority-300x300.png 300w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/NL-users-top-priority-150x150.png 150w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/figure><\/div><\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Dit zijn de prioriteiten van gebruikers in Nederland en hoe ze zich verhouden tot het wereldwijde gemiddelde:<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15086930\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no'loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15086930\/?utm_source=embed&#038;utm_campaign=visualisation\/15086930' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n    <\/div>\n<\/div>\n\n\n<div id=\"section-businesses\" class=\"gutenberg-block gutenberg--section\" style=\"background-color:rgb(251,250,249);\">\n        <div class=\"overlay\" style=\"background-color:\"><\/div> \n    <div class=\"gutenberg--section__wrapper wrapper\">\n        \n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-large-font-size\">30% van de bedrijven is mobiel geoptimaliseerd, maar desktop minder<\/h2>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n    <\/div>\n<\/div>\n\n\n<div id=\"section-636a431247d2b\" class=\"gutenberg-block gutenberg--section\" style=\"background-image:url();\">\n        <div class=\"overlay\" style=\"background-color:\"><\/div> \n    <div class=\"gutenberg--section__wrapper wrapper\">\n        \n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-bottom is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>We vroegen MKB&#8217;s in verschillende sectoren hoe goed hun bedrijf was voorbereid als het ging om mobile readiness.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15106372\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no'loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15106372\/?utm_source=embed&#038;utm_campaign=visualisation\/15106372' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Maar niet elk bedrijf lijkt zich aan te passen aan wat gebruikers verkiezen, vooral niet op mobiel. Als we opnieuw kijken naar de activiteiten die we eerder hebben geanalyseerd, zien we een duidelijk verschil tussen de voorkeuren van gebruikers voor die activiteiten en de perceptie van bedrijven in de branches die gerelateerd zijn aan die activiteiten.<\/p>\n\n\n\n<p>De sectoren waarin dat verschil het kleinst is, zijn <strong>bankieren en transport<\/strong>, en zelfs daar is er een verschil van <strong>10%<\/strong> tussen gebruikers en bedrijven.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15106272\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15106272\/?utm_source=embed&#038;utm_campaign=visualisation\/15106272' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n    <\/div>\n<\/div>\n\n\n<div id=\"section-investments\" class=\"gutenberg-block gutenberg--section\" style=\"background-color:rgb(251,250,249);\">\n        <div class=\"overlay\" style=\"background-color:\"><\/div> \n    <div class=\"gutenberg--section__wrapper wrapper\">\n        \n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-large-font-size\">Bedrijfsinvesteringen in mobiel: 15% kan niet de juiste partner vinden<\/h2>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n    <\/div>\n<\/div>\n\n\n<div id=\"section-636a431247d2b\" class=\"gutenberg-block gutenberg--section\" style=\"background-image:url();\">\n        <div class=\"overlay\" style=\"background-color:\"><\/div> \n    <div class=\"gutenberg--section__wrapper wrapper\">\n        \n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-bottom is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Wanneer we echter kijken naar de wereldwijde resultaten voor alle markten, blijkt dat de meeste bedrijven het belang dat gebruikers hechten aan <strong>snelheid<\/strong> en <strong>navigatiegemak<\/strong> onderschatten; dit zijn de twee gebieden waarop we de grootste verschillen zien tussen de wensen van gebruikers en de perceptie van bedrijven.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15106243\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15106243\/?utm_source=embed&#038;utm_campaign=visualisation\/15106243' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p>Vanwege deze verschillen wilden we de MKB&#8217;s die niet van plan waren om te investeren in mobiel vragen naar de redenen hiervoor.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\"><div class=\"wp-block-image\">\n<figure class=\"alignright size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/English-not-investing-stats.png\" alt=\"\" class=\"wp-image-1717\" srcset=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/English-not-investing-stats.png 500w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/English-not-investing-stats-300x300.png 300w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/English-not-investing-stats-150x150.png 150w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/figure><\/div><\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15106416\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15106416\/?utm_source=embed&#038;utm_campaign=visualisation\/15106416' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>En <strong>15%<\/strong> zegt dat ze dat niet zullen doen omdat ze <strong>niet de juiste partner<\/strong> <strong>kunnen<\/strong> <strong>vinden<\/strong>, wat de behoefte aan betere <strong>synergie<\/strong> tussen bedrijven en aanbieders benadrukt.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p><em>De juiste leverancier kiezen is een mijnenveld. Het kan een MKB maken of breken. Ze lijken allemaal goed\u2026 zijn degenen die bovenaan Google staan de beste, of hebben ze de beste SEO?<\/em><br><em><br>Er is een gebrek aan transparantie over serviceproviders en dat houdt veel bedrijven tegen. Dat geldt vooral voor de kleinere aanbieders: enorm talent dat onontdekt kan blijven.<\/em><br><em><br>Daarom hebben we Sortlist opgericht, om die transparantie te bieden en bedrijven in contact te brengen met het beste bureau, niet alleen met het grootste.<\/em><\/p><cite><strong><a href=\"https:\/\/www.linkedin.com\/in\/nifinet\/\" target=\"_blank\" rel=\"noreferrer noopener\">Nicolas Finet<\/a>, foundeR van Sortlist<\/strong><\/cite><\/blockquote><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n    <\/div>\n<\/div>\n\n\n<div id=\"section-industry\" class=\"gutenberg-block gutenberg--section\" style=\"background-color:rgb(251,250,249);\">\n        <div class=\"overlay\" style=\"background-color:\"><\/div> \n    <div class=\"gutenberg--section__wrapper wrapper\">\n        \n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-large-font-size\">Indeling per sector: Van reizen en gezondheidszorg tot bankieren en evenementen<\/h2>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n    <\/div>\n<\/div>\n\n\n<div id=\"section-636a431247d2b\" class=\"gutenberg-block gutenberg--section\" style=\"background-image:url();\">\n        <div class=\"overlay\" style=\"background-color:\"><\/div> \n    <div class=\"gutenberg--section__wrapper wrapper\">\n        \n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-bottom is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:30px\">Restaurants<\/h3>\n\n\n\n<p><strong>Voorkeur voor mobiele gebruikers versus bereidheid van bedrijven in de restaurantbranche<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087052\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no'loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087052\/?utm_source=embed&#038;utm_campaign=visualisation\/15087052' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Het aantal restaurantbedrijven dat alleen op de desktop werkt, is bijna even groot als het aantal gebruikers dat daar het liefst boekt. Maar de sector laat het er niet bij zitten, want 60% van de MKB&#8217;s zegt <strong>een eigen app<\/strong> te hebben, wat ideaal is om de <strong>meer dan 60% van de gebruikers<\/strong> die de voorkeur geven aan mobiel, aan te spreken.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Top prioriteiten voor Nederlandse restaurantbedrijven naar mate van paraatheid<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087184\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087184\/?utm_source=embed&#038;utm_campaign=visualisation\/15087184' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Prioriteiten van gebruikers in de industrie vs. prioriteiten van bedrijven in de industrie die zullen investeren in mobile readiness<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087124\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087124\/?utm_source=embed&#038;utm_campaign=visualisation\/15087124' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>De restaurantbedrijven die van plan zijn om de komende 18 maanden te investeren in mobile readiness zitten op \u00e9\u00e9n lijn met wat hun gebruikers willen; <strong>navigatiegemak<\/strong> en <strong>snelheid<\/strong> behoren tot de topprioriteiten die beide bedrijven gemeen hebben.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:30px\">Reizen<\/h3>\n\n\n\n<p><strong>Voorkeur voor mobiele gebruikers versus bereidheid van bedrijven in de reisbranche<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087216\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087216\/?utm_source=embed&#038;utm_campaign=visualisation\/15087216' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Topprioriteiten voor Nederlandse reisbureaus naar mate van paraatheid<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087228\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087228\/?utm_source=embed&#038;utm_campaign=visualisation\/15087228' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Prioriteiten van gebruikers in de industrie vs. prioriteiten van bedrijven in de industrie die zullen investeren in mobile readiness<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087254\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087254\/?utm_source=embed&#038;utm_campaign=visualisation\/15087254' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>De reisindustrie is er een waar prioriteiten misplaatst lijken, met de meeste gebruikers die beweren dat ze reizen en accommodatie boeken op de <strong>desktop<\/strong>, maar toch is de topprioriteit van investeringen voor reisbedrijven <a href=\"https:\/\/www.sortlist.nl\/app-development\" target=\"_blank\" rel=\"noreferrer noopener\">het maken van een speciale app<\/a>.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:30px\">Auto-industrie<\/h3>\n\n\n\n<p><strong>Voorkeur voor mobiele gebruikers versus bereidheid van bedrijven in de auto-industrie<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087291\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no'loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087291\/?utm_source=embed&#038;utm_campaign=visualisation\/15087291' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Topprioriteiten voor Nederlandse autobedrijven naar mate van paraatheid<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087320\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087320\/?utm_source=embed&#038;utm_campaign=visualisation\/15087320' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Prioriteiten van gebruikers in de industrie vs. prioriteiten van bedrijven in de industrie die zullen investeren in &#8216;mobile readiness<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087331\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087331\/?utm_source=embed&#038;utm_campaign=visualisation\/15087331' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>De auto-industrie is ook van plan om te werken aan de <strong>snelheid<\/strong> en het <strong>navigatiegemak<\/strong> van haar <a href=\"https:\/\/www.sortlist.nl\/mobile-app-development\/nederland-nl\">mobiele app<\/a> of <a href=\"https:\/\/www.sortlist.nl\/search?query=%5B%7B%22name%22%3A%22Website%22%2C%22uuid%22%3A%22ab4b9d6e-2a18-4839-936c-e952496f73a8%22%7D%5D&amp;prospects=%7B%22address%22%3A%22Nederland%22%2C%22polygon%22%3A%5B%5B%5B7.227140500000001%2C53.6756%5D%2C%5B7.227140500000001%2C50.7503837%5D%2C%5B3.3316%2C50.7503837%5D%2C%5B3.3316%2C53.6756%5D%2C%5B7.227140500000001%2C53.6756%5D%5D%5D%2C%22iso31661%22%3A%22NL%22%7D\">website<\/a>, waardoor het aantal mobiele gebruikers zou kunnen toenemen.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:30px\">Bankieren en financi\u00ebn<\/h3>\n\n\n\n<p><strong>Voorkeuren voor mobiele gebruikers versus bereidheid van bedrijven in de bancaire en financi\u00eble sector<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087357\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no'loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087357\/?utm_source=embed&#038;utm_campaign=visualisation\/15087357' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Topprioriteiten voor <strong>bancaire en financi\u00eble sector<\/strong> in Nederland naar mate van paraatheid<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087381\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087381\/?utm_source=embed&#038;utm_campaign=visualisation\/15087381' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Voorkeuren voor mobiele gebruikers versus bereidheid van bedrijven in de bancaire en financi\u00eble sector<\/p>\n\n\n\n<p><strong>Topprioriteiten voor <strong>bancaire en financi\u00eble sector<\/strong> in Nederland naar mate van paraatheid<\/strong><\/p>\n\n\n\n<p>Voorkeur van gebruikers in de sector vs. prioriteiten van bedrijven in de sector die investeren in mobiele gereedheid<\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087409\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:600px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087409\/?utm_source=embed&#038;utm_campaign=visualisation\/15087409' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>De prioriteiten komen goed overeen in de bank- en financi\u00eble sector, aangezien slechts een klein aantal bedrijven uitsluitend vertrouwt op desktopcomputers. Dit komt overeen met het grote aantal mobiele gebruikers.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:30px\">Gezondheidszorg<\/h3>\n\n\n\n<p><strong>Mobiele gebruikersvoorkeuren vs. bereidheid van bedrijven in de gezondheidszorg<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087614\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087614\/?utm_source=embed&#038;utm_campaign=visualisation\/15087614' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Topprioriteiten voor bedrijven in de gezondheidszorg in Nederland naar mate van paraatheid<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15082842\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:300px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15082842\/?utm_source=embed&#038;utm_campaign=visualisation\/15082842' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Prioriteiten van gebruikers in de industrie vs. prioriteiten van bedrijven in de industrie die zullen investeren in &#8216;mobile readiness<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087684\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087684\/?utm_source=embed&#038;utm_campaign=visualisation\/15087684' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Veel kleine bedrijven in de <strong>gezondheidszorg<\/strong> zijn van plan om te investeren in het opnemen van sociale mediafuncties in hun mobiele diensten. Dit komt omdat veel mensen de voorkeur geven aan toegang tot gezondheidszorgdiensten via hun <strong>mobiele apparaten.<\/strong><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:30px\">Online Gamen<\/h3>\n\n\n\n<p><strong>Voorkeur voor mobiele gebruikers versus bereidheid van bedrijven in de online gamingindustrie<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087700\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087700\/?utm_source=embed&#038;utm_campaign=visualisation\/15087700' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Topprioriteiten voor Nederlandse <strong>online gamingindustrie<\/strong> naar mate van paraatheid<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087770\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087770\/?utm_source=embed&#038;utm_campaign=visualisation\/15087770' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Prioriteiten van gebruikers in de industrie vs. prioriteiten van bedrijven in de industrie die zullen investeren in mobiele gereedheid<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087793\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087793\/?utm_source=embed&#038;utm_campaign=visualisation\/15087793' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Ondanks de trend binnen de game-industrie om mobiele apparaten te gebruiken, spelen gebruikers van online games <strong>voornamelijk op desktopcomputers<\/strong>. Toch weerhoudt dit bedrijven in de sector er niet van om te investeren in social media-integraties.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:30px\">Vervoer<\/h3>\n\n\n\n<p><strong>Voorkeur voor mobiele gebruikers versus bereidheid van bedrijven in de transportsector<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087793\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087793\/?utm_source=embed&#038;utm_campaign=visualisation\/15087793' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Topprioriteiten voor Nederlandse transportbedrijven naar mate van paraatheid<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087850\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087850\/?utm_source=embed&#038;utm_campaign=visualisation\/15087850' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Prioriteiten van gebruikers in de industrie vs. prioriteiten van bedrijven in de industrie die zullen investeren in mobiele gereedheid<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087890\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087890\/?utm_source=embed&#038;utm_campaign=visualisation\/15087890' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Veel mensen gebruiken hun mobiele telefoon om een rit aan te vragen. Daarom overwegen transportbedrijven om te investeren in <strong>synchronisatie<\/strong> tussen verschillende apparaten.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:30px\">Amusement &amp; Evenementen<\/h3>\n\n\n\n<p><strong>Voorkeuren voor mobiele gebruikers vs. paraatheid van bedrijven in de entertainment- en evenementenbranche<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087924\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087924\/?utm_source=embed&#038;utm_campaign=visualisation\/15087924' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Topprioriteiten voor entertainment- en evenementenbedrijven in Nederland naar mate van paraatheid<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087937\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087937\/?utm_source=embed&#038;utm_campaign=visualisation\/15087937' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Prioriteiten van gebruikers in de industrie vs. prioriteiten van bedrijven in de industrie die zullen investeren in mobiele gereedheid<\/strong><\/p>\n\n\n\n<iframe src='https:\/\/flo.uri.sh\/visualisation\/15087961\/embed' title='Interactive or visual content' class='flourish-embed-iframe' frameborder='0' scrolling='no' loading='lazy' style='width:100%;height:450px;' sandbox='allow-same-origin allow-forms allow-scripts allow-downloads allow-popups allow-popups-to-escape-sandbox allow-top-navigation-by-user-activation'><\/iframe><div style='width:100%!;margin-top:4px!important;text-align:right!important;'><a class='flourish-credit' href='https:\/\/public.flourish.studio\/visualisation\/15087961\/?utm_source=embed&#038;utm_campaign=visualisation\/15087961' target='_top' style='text-decoration:none!important' rel=\"noopener\"><img alt='Made with Flourish' src='https:\/\/public.flourish.studio\/resources\/made_with_flourish.svg' style='width:105px!important;height:16px!important;border:none!important;margin:0!important;'> <\/a><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Opvallend is dat de verdeling tussen mobiele en desktopgebruikers die tickets voor evenementen kopen vergelijkbaar is, wat suggereert dat er potentieel is voor MKB&#8217;s in deze sector om alleen desktop te gebruiken om <strong>nieuwe klanten aan te trekken<\/strong>.<\/p>\n<\/div>\n<\/div>\n\n\n    <\/div>\n<\/div>\n\n\n<div id=\"section-methodology\" class=\"gutenberg-block gutenberg--section\" style=\"background-color:rgb(251,250,249);\">\n        <div class=\"overlay\" style=\"background-color:\"><\/div> \n    <div class=\"gutenberg--section__wrapper wrapper\">\n        \n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-large-font-size\">Methodologie<\/h2>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n    <\/div>\n<\/div>\n\n\n<div id=\"section-636a431247d2b\" class=\"gutenberg-block gutenberg--section\" style=\"background-image:url();\">\n        <div class=\"overlay\" style=\"background-color:\"><\/div> \n    <div class=\"gutenberg--section__wrapper wrapper\">\n        \n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-bottom is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Dit onderzoek was gebaseerd op twee enqu\u00eates onder 600 mensen, uitgevoerd tussen 1 en 8 september 2023. De eerste enqu\u00eate richtte zich op gebruikers in Nederland om hun voorkeuren voor het maken van bepaalde reserveringen op mobiele en desktopapparaten vast te stellen. De daaropvolgende enqu\u00eate was gericht op ondernemers in sectoren die verband houden met deze gebruikersactiviteiten. Alle ontvangen feedback was anoniem.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n    <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":102,"featured_media":1746,"template":"","reports_categories":[12],"class_list":["post-1704","reports","type-reports","status-publish","has-post-thumbnail","hentry","reports_categories-marketing-rapporten"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Desktop en Mobiel: Wat gebruiken ze het liefst in Nederland? \ud83d\udc40<\/title>\n<meta name=\"description\" content=\"Desktop vs Mobiel: wat gebruiken de Nederlanders het liefst en waarom? Sortlist deed hier een onderzoek naar met interessante resultaten!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sortlist.nl\/datahub\/reports\/desktop-vs-mobile-gebruikers-rapport-2023\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Desktop en Mobiel: Wat gebruiken ze het liefst in Nederland? \ud83d\udc40\" \/>\n<meta property=\"og:description\" content=\"Desktop vs Mobiel: wat gebruiken de Nederlanders het liefst en waarom? Sortlist deed hier een onderzoek naar met interessante resultaten!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sortlist.nl\/datahub\/reports\/desktop-vs-mobile-gebruikers-rapport-2023\/\" \/>\n<meta property=\"og:site_name\" content=\"Data Hub\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-04T10:41:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/linus-mimietz-gvptKmonylk-unsplash-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1440\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data1\" content=\"16 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.sortlist.nl\\\/datahub\\\/reports\\\/desktop-vs-mobile-gebruikers-rapport-2023\\\/\",\"url\":\"https:\\\/\\\/www.sortlist.nl\\\/datahub\\\/reports\\\/desktop-vs-mobile-gebruikers-rapport-2023\\\/\",\"name\":\"Desktop en Mobiel: Wat gebruiken ze het liefst in Nederland? \ud83d\udc40\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.sortlist.nl\\\/datahub\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.sortlist.nl\\\/datahub\\\/reports\\\/desktop-vs-mobile-gebruikers-rapport-2023\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.sortlist.nl\\\/datahub\\\/reports\\\/desktop-vs-mobile-gebruikers-rapport-2023\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cdn.blog.production.sortlist.cloud\\\/wp-content\\\/uploads\\\/sites\\\/17\\\/2023\\\/10\\\/linus-mimietz-gvptKmonylk-unsplash-scaled.jpg\",\"datePublished\":\"2023-10-06T08:43:08+00:00\",\"dateModified\":\"2024-01-04T10:41:38+00:00\",\"description\":\"Desktop vs Mobiel: wat gebruiken de Nederlanders het liefst en waarom? Sortlist deed hier een onderzoek naar met interessante resultaten!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.sortlist.nl\\\/datahub\\\/reports\\\/desktop-vs-mobile-gebruikers-rapport-2023\\\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.sortlist.nl\\\/datahub\\\/reports\\\/desktop-vs-mobile-gebruikers-rapport-2023\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/www.sortlist.nl\\\/datahub\\\/reports\\\/desktop-vs-mobile-gebruikers-rapport-2023\\\/#primaryimage\",\"url\":\"https:\\\/\\\/cdn.blog.production.sortlist.cloud\\\/wp-content\\\/uploads\\\/sites\\\/17\\\/2023\\\/10\\\/linus-mimietz-gvptKmonylk-unsplash-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/cdn.blog.production.sortlist.cloud\\\/wp-content\\\/uploads\\\/sites\\\/17\\\/2023\\\/10\\\/linus-mimietz-gvptKmonylk-unsplash-scaled.jpg\",\"width\":2560,\"height\":1440},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.sortlist.nl\\\/datahub\\\/reports\\\/desktop-vs-mobile-gebruikers-rapport-2023\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.sortlist.nl\\\/datahub\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Rapporten\",\"item\":\"https:\\\/\\\/www.sortlist.nl\\\/datahub\\\/reports\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Desktop vs Mobiel onderzoek (2023): Waar MKB&#8217;s het mis hebben!\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.sortlist.nl\\\/datahub\\\/#website\",\"url\":\"https:\\\/\\\/www.sortlist.nl\\\/datahub\\\/\",\"name\":\"Data Hub\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.sortlist.nl\\\/datahub\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Desktop en Mobiel: Wat gebruiken ze het liefst in Nederland? \ud83d\udc40","description":"Desktop vs Mobiel: wat gebruiken de Nederlanders het liefst en waarom? Sortlist deed hier een onderzoek naar met interessante resultaten!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.sortlist.nl\/datahub\/reports\/desktop-vs-mobile-gebruikers-rapport-2023\/","og_locale":"nl_NL","og_type":"article","og_title":"Desktop en Mobiel: Wat gebruiken ze het liefst in Nederland? \ud83d\udc40","og_description":"Desktop vs Mobiel: wat gebruiken de Nederlanders het liefst en waarom? Sortlist deed hier een onderzoek naar met interessante resultaten!","og_url":"https:\/\/www.sortlist.nl\/datahub\/reports\/desktop-vs-mobile-gebruikers-rapport-2023\/","og_site_name":"Data Hub","article_modified_time":"2024-01-04T10:41:38+00:00","og_image":[{"width":2560,"height":1440,"url":"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/linus-mimietz-gvptKmonylk-unsplash-scaled.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Geschatte leestijd":"16 minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.sortlist.nl\/datahub\/reports\/desktop-vs-mobile-gebruikers-rapport-2023\/","url":"https:\/\/www.sortlist.nl\/datahub\/reports\/desktop-vs-mobile-gebruikers-rapport-2023\/","name":"Desktop en Mobiel: Wat gebruiken ze het liefst in Nederland? \ud83d\udc40","isPartOf":{"@id":"https:\/\/www.sortlist.nl\/datahub\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.sortlist.nl\/datahub\/reports\/desktop-vs-mobile-gebruikers-rapport-2023\/#primaryimage"},"image":{"@id":"https:\/\/www.sortlist.nl\/datahub\/reports\/desktop-vs-mobile-gebruikers-rapport-2023\/#primaryimage"},"thumbnailUrl":"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/linus-mimietz-gvptKmonylk-unsplash-scaled.jpg","datePublished":"2023-10-06T08:43:08+00:00","dateModified":"2024-01-04T10:41:38+00:00","description":"Desktop vs Mobiel: wat gebruiken de Nederlanders het liefst en waarom? Sortlist deed hier een onderzoek naar met interessante resultaten!","breadcrumb":{"@id":"https:\/\/www.sortlist.nl\/datahub\/reports\/desktop-vs-mobile-gebruikers-rapport-2023\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.sortlist.nl\/datahub\/reports\/desktop-vs-mobile-gebruikers-rapport-2023\/"]}]},{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/www.sortlist.nl\/datahub\/reports\/desktop-vs-mobile-gebruikers-rapport-2023\/#primaryimage","url":"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/linus-mimietz-gvptKmonylk-unsplash-scaled.jpg","contentUrl":"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/17\/2023\/10\/linus-mimietz-gvptKmonylk-unsplash-scaled.jpg","width":2560,"height":1440},{"@type":"BreadcrumbList","@id":"https:\/\/www.sortlist.nl\/datahub\/reports\/desktop-vs-mobile-gebruikers-rapport-2023\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.sortlist.nl\/datahub\/"},{"@type":"ListItem","position":2,"name":"Rapporten","item":"https:\/\/www.sortlist.nl\/datahub\/reports\/"},{"@type":"ListItem","position":3,"name":"Desktop vs Mobiel onderzoek (2023): Waar MKB&#8217;s het mis hebben!"}]},{"@type":"WebSite","@id":"https:\/\/www.sortlist.nl\/datahub\/#website","url":"https:\/\/www.sortlist.nl\/datahub\/","name":"Data Hub","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.sortlist.nl\/datahub\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"}]}},"_links":{"self":[{"href":"https:\/\/www.sortlist.nl\/datahub\/wp-json\/wp\/v2\/reports\/1704","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sortlist.nl\/datahub\/wp-json\/wp\/v2\/reports"}],"about":[{"href":"https:\/\/www.sortlist.nl\/datahub\/wp-json\/wp\/v2\/types\/reports"}],"author":[{"embeddable":true,"href":"https:\/\/www.sortlist.nl\/datahub\/wp-json\/wp\/v2\/users\/102"}],"version-history":[{"count":36,"href":"https:\/\/www.sortlist.nl\/datahub\/wp-json\/wp\/v2\/reports\/1704\/revisions"}],"predecessor-version":[{"id":1819,"href":"https:\/\/www.sortlist.nl\/datahub\/wp-json\/wp\/v2\/reports\/1704\/revisions\/1819"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sortlist.nl\/datahub\/wp-json\/wp\/v2\/media\/1746"}],"wp:attachment":[{"href":"https:\/\/www.sortlist.nl\/datahub\/wp-json\/wp\/v2\/media?parent=1704"}],"wp:term":[{"taxonomy":"reports_categories","embeddable":true,"href":"https:\/\/www.sortlist.nl\/datahub\/wp-json\/wp\/v2\/reports_categories?post=1704"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}