The Design Sprint, created by Google Ventures and described in their book ‘Sprint', is a 5-day process to create products, services and concepts, through design, prototyping, and testing with actual customers. It combines strategy, innovation, UX, concept creation, design, lean development, design thinking and more. By working together in a sprint, you can shortcut endless debate cycles and compress months of work into a single week. Instead of waiting to launch a minimal product to understand if an idea is any good. We’ll gather clear insights by testing the prototype with actual users or customers on the 5th day. The Design Sprint gives a super-power: You can fast-forward into the future to see and test the finished product with real customers, before making any expensive commitments.