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Human Digital

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Auckland, Nieuw-Zeeland
B2B-marketing, menselijk gemaakt.
Human Digital is een B2B-marketingbureau voor fabrikanten, industriële bedrijven en technologiebedrijven. Wij bouwen marketsystemen die menselijk inzicht combineren met commerciële prestaties, en strategie, content en implementatie verbinden tot één motor die is ontworpen om de juiste mensen aan te spreken, actie te stimuleren en te schalen wat werkt. We werken zoals B2B koopt. Strategie gebaseerd op klant-, concurrentie- en bedrijfsresearch. Content die aandacht trekt en autoriteit opbouwt. Implementatie die signalen omzet in pipeline, via betaalde, SEO- en AI-ontdekkingen, leadgeneratie en schone analyses via HD Analytics en HubSpot. Websites gebouwd in Webflow en Shopify die na de lancering blijven werken. Elke account wordt beheerd via één aanspreekpunt, met teams die uw product kennen en een basis in Auckland en Sydney die het grootste deel van de wereldwijde werkdag dekt. B2B-marketing, menselijk gemaakt.
10 mensen in hun team
Spreekt Engels
2 projecten in hun portfolio
Sortlist lid sinds 2022
Opgericht in 2018
2 awards gewonnen
Nog geen reviewsWees de eerste om er een te schrijven


Diensten

3 diensten aangeboden door Human Digital

Naam van dienst
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  • Beschrijving
    Human Digital is a B2B marketing agency for manufacturers, industrial businesses, and technology companies. We build marketing systems that balance human insight with commercial performance, connecting strategy, content, and deployment into one engine designed to engage the right people, drive action, and scale what works. Strategy sets the direction: market research, brand positioning, ABM, and customer journey mapping. Content earns attention: creative and asset production, thought leadership, conversion copywriting, and search and AI optimisation. Deployment turns it into growth: full-funnel paid across Google, Meta, LinkedIn, and DOOH, lead generation and nurturing, signal-based outbound, and clean performance analytics through HD Analytics and HubSpot.
    Skills in Marketing (6)
    B2B MarketingB2B ReclameB2B E-commerceB2B Social MediaBusiness to Business MarketingB2B Digitale Marketing
    Project in Marketing (1)
    Digital Marketing for Industrial Manufacturer - Marketing
    Klant in Marketing (1)
    ABBIndustriële Goederen en Diensten | international

    Meer informatie over Marketing


  • Beschrijving
    Human Digital grounds every B2B strategy in research across three fronts: customer, competitor, and business. On the customer side we go past surface-level personas to understand what actually drives decisions in your market, mapping the full journey from first touch to close so you can see where trust builds and where it breaks. On the competitor side we benchmark positioning, messaging, and channel presence to find the space you can own rather than the one you're crowding into. On the business side we pressure-test your objectives, margins, and growth targets so the strategy is built to commercial reality, not marketing theory. From that base we shape brand positioning and messaging that cannot be replicated, a multi-channel roadmap built around people rather than platforms, and account-based plans that align marketing and sales around the accounts that matter most. The output is a clear direction backed by evidence, not opinion. Strategy, made human.
    Skills in Digital Strategy (2)
    Marketing OnderzoekB2B Digitale Marketing
    Projecten in Digital Strategy (2)
    Digital Marketing for Industrial Manufacturer - Digital Strategy
    Digital Strategy for Global Manufacturing Brand - Digital Strategy
    Klanten in Digital Strategy (2)
    ABBIndustriële Goederen en Diensten | international
    NZ PumpIndustriële Goederen en Diensten | international

    Meer informatie over Digital Strategy


  • Beschrijving
    Human Digital builds B2B websites that work as growth assets, not brochures. We design and develop in Webflow and Shopify, matching the platform to the job: Webflow for content-led B2B sites that need custom design, market-specific journeys, and a CMS the team can run without a developer; Shopify where B2B commerce, catalogues, and transactional flows are in play. Every build starts with the customer journey, not a template. For NZ Pump we rebuilt the site with industry-specific pathways and market-specific journeys that put technical superiority front and centre, and sessions rose 50 percent in two months with interactions up 143 percent and real traffic arriving from the US and China. For Unilever Professional we built and localised AU and NZ sites across seven brands, embedding retailer purchase links, per-product QR codes, and Safety Data Sheet compliance, then optimised the lot for search. Nearly half the traffic came from organic, at a 65 percent engagement rate. You get custom design, mobile-first, SEO and AI discovery baked in from the start, and a CMS foundation the client owns. A website that keeps working after launch. Web that's built human.
    Skills in Website Creatie (3)
    webdesignWebsite designWebsite Creatie

    Meer informatie over Website Creatie

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Team

10 leden in Human Digital's team

Human Digital cover
VerhaalThe values of Human Digital revolve around human-centred design, which is applied to all their activities. This approach involves a multi-step process with their clients, including listening, planning time and budget, uncovering insights, prototyping and testing solutions, releasing frequently, and reflecting.
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Prijzen

Human Digital heeft 2 awards gewonnen

Awwward | Inugo2022-11-01
Awwward | Havana Coffee2022-06-01

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Contact

Contact gegevens van Human Digital

Details


  • HoofdkantoorLevel 9/4 Williamson Avenue, Ponsonby, Auckland 1021, New Zealand

  • 60 Martin Pl, Sydney NSW 2000, Australia

  • 413 W 14th St, New York, NY 10014, USA