The Heading

Dubai, Verenigde Arabische Emiraten

CRO-gericht Shopify-design en -ontwikkeling voor D2C- en B2B-merken

The Heading is een design- en ontwikkelingsbureau gevestigd in Dubai, met een deliveryteam in India. We bouwen websites die er prachtig uitzien én ontworpen zijn om verkoop te genereren , voornamelijk op Shopify en Shopify Plus, en blijven daarna betrokken om ze beter te laten converteren. In de afgelopen vier jaar hebben we gewerkt met meer dan 100 merken in sieraden en luxe, food en gastronomie, beauty en wellness, fashion en lifestyle, en D2C- en B2B-merken. Opdrachten variëren van snelle, op thema's gebaseerde builds en volledig maatwerk tot audits en redesigns van bestaande sites. De aanpak verandert niet. Concurrentieonderzoek komt vóór het eerste scherm wordt ontworpen, conversie maakt al deel uit van het eerste wireframe en elke beslissing wordt genomen met de nieuwe bezoeker in gedachten. Wat we doen Bouwen: merkidentiteit, website-ontwerp en -ontwikkeling, Shopify- en Shopify Plus-stores, migraties vanaf WooCommerce, Wix, Magento en BigCommerce, custom Shopify-apps en integraties, en builds met Webflow, Framer, WordPress en WooCommerce. Converteren: CRO-audits, CRO-gerichte ontwikkeling, snelheidsoptimalisatie, GA4- en custom eventtracking, Meta Conversions API en dashboards voor oprichters. Groeien: SEO, zichtbaarheid in AI-zoekopdrachten, lokale SEO en Google Business Profile, performancemarketing op Google en Meta, social media, Klaviyo-e-mail en retentiemarketing, websiteteksten en content. Marketplaces: Amazon Brand Stores, A+-content, optimalisatie van productvermeldingen en Amazon Ads. Beheren: websiteonderhoud, reputatie- en reviewmanagement en fractional CTO-, CMO- en CRO-ondersteuning. Geselecteerde klanten: Colavita India, Aurika, Divas Mantra, Kolan, Fragata India, Haappy Herbs, Oleum Cottage, Silviya en La Vieja Fábrica India. Wij zetten u boven de vouw.

10 mensen in hun team

Spreekt Engels, Hindi, Bengalees

10 projecten in hun portfolio

Werkt op afstand over de hele wereld

Sortlist lid sinds 2026

Opgericht in 2022

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Diensten

7 diensten aangeboden door The Heading

Beschrijving
You bring the name; we build everything it needs to exist as a brand. That means logo, wordmark, typography, colour and the system that holds them together, with packaging, stationery and social assets scoped to what you will actually use. We present one to three directions, refine the one you choose, and hand over guidelines and production-ready files.
Skills in Branding & Positionering (4)
Branding & PositioneringBranding & PositioneringpositioneringRebranding
Meer informatie over Branding & Positionering
Beschrijving
We audit your funnel by hand, from traffic source to checkout, and report what is leaking, what it costs and what to fix first. We then design and build the changes, measure every one, and leave alone what already earns. The work covers GA4 and Tag Manager tracking, custom event tracking, Meta Conversions API, founder dashboards and speed optimisation, so every decision rests on reliable data.
Skills in Web analytics / Big data (4)
Conversie OptimalisatieGoogle AnalyticsConversies TrackenWeb analytics / Big data
Meer informatie over Web analytics / Big data
Beschrijving
SEO for the searches that end in a purchase, plus AI search visibility so your brand is cited in AI-generated answers. We cover technical SEO, collection and product page optimisation, local SEO and Google Business Profile, and content planned around what your buyers search for.
Skills in SEO (4)
Local SEOOnPage SEOGoogle SEOSEO -audit
Meer informatie over SEO
Beschrijving
We design and build websites that are beautiful to look at and built to convert. Every project starts with competitor research and a conversion plan, so navigation, page structure and copy are decided by how your customers buy, not by template defaults. We work mostly on Shopify and Shopify Plus, and also build on Webflow, Framer, WordPress and WooCommerce when they are the better fit. Engagements range from fast theme-based launches to fully custom builds and redesigns of existing sites. You can expect a clear scope and timeline up front, mobile-first design, speed and tracking set up properly at launch, and a team that stays on to improve performance after go-live.
Skills in Website Creatie (5)
Website CreatieSmall Business Web DesignWordPressWebflowwebdesign
Projecten in Website Creatie (10)
Klanten in Website Creatie (4)
La Vieja Fábrica IndiaVoedsel | national
GehenKleding & Accessoires | national
SilviyaLuxe Goederen en Juwelen | national
Oleum CottageSchoonheid | national
Meer informatie over Website Creatie
Beschrijving
Klaviyo email and retention marketing built around your product cycle. We map your segments first, then build the core flows (welcome, abandoned cart, post-purchase, replenishment and winback) and design campaigns in the format each one needs. Retention extends to WhatsApp and SMS, measured on repeat purchase rate.
Skills in E-mail Marketing (3)
E-mailE-mail Marketing AutomationCRM e -mailen
Project in E-mail Marketing (1)
Klant in E-mail Marketing (1)
AurikaLuxe Goederen en Juwelen | national
Meer informatie over E-mail Marketing
Beschrijving
Performance marketing on Google and Meta, read on blended return rather than platform-reported numbers, alongside social content planned and designed in-house. We launch once the website is ready to convert the traffic, so ad spend is not wasted on a leaking funnel.
Skills in Online Advertising (4)
Online AdvertisingFacebook ReclameSocial Media Adverterengoogle advertising
Meer informatie over Online Advertising
Beschrijving
Shopify and Shopify Plus stores designed to convert on the first visit and set up to run cleanly for years. We handle theme-based and fully custom builds, migrations from WooCommerce, Wix, Magento and BigCommerce with redirects mapped, and custom Shopify apps, Functions and checkout extensions. Over the past four years we have built for more than 100 brands across jewellery, food, beauty, fashion and B2B.
Skills in E-commerce (8)
E-commerceShopifyShopify OntwerpShopify OntwikkelingE-commerceE-Commerce Ontwerpecommerce web ontwikkelinge-commerce website
Projecten in E-commerce (10)
Klanten in E-commerce (4)
La Vieja Fábrica IndiaVoedsel | national
GehenKleding & Accessoires | national
SilviyaLuxe Goederen en Juwelen | national
Oleum CottageSchoonheid | national
Meer informatie over E-commerce

Team

10 leden in The Heading's team

VerhaalThe Heading grew from founder-led work, with brands finding us through reputation and word of mouth. Our designers and developers in Dubai and Lucknow build Shopify stores that are beautiful to look at and built to be bought from, then stay on to make them convert better. We put you above the fold.

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Contact

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Details

HoofdkantoorDubai Marina - Dubai Canal - Dubai - United Arab Emirates
Kiara Residency, Sushant Golf City, Sector G, Pocket 5, Sector B Ansal API, Lucknow, Uttar Pradesh, India