Since the start of Engagement Factory, over five years ago, we’ve grown tremendously. We are now the largest Oracle Marketing Cloud partner in EMEA, with more than 65 consultants dedicated to helping leading global enterprises generate business value using Marketing Technology. Our teams are based in UK, France, Benelux, Nordics, South Africa and the Middle East, but we are really location independent.
Next to being an Eloqua certified partner, we are also one of the very few truly global Eloqua/Oracle technology partners. Our team has previous employees from companies including: Eloqua, Philips, Sony, IBM, Oracle, ING, Winterthur, NTT Europe, Atos, Canon, Red Bull, Visa, Vodacom and Ricoh. Since the company was founded, our team have won the Eloqua Markie for Rookie of the year, Eloqua Markie for best Lead Nurturing Program, M&M Global for best-targeted campaign and we aspire to win many more! Modern Marketing, Personas, Buying Journeys and Content are our DNA, but we really focus on supporting our customers across many areas to help them really succeed.
If we don’t think we can achieve that success, we won’t take the work. We have a really strong track record of implementing Marketing Automation for very large, complex organisations with multi-lingual, multi-touch campaigns. Our highly advanced technical skills enable us to integrate Marketing Automation with every process or tool. From time to time, even Eloqua come to us for help with their toughest challenges.
Project gemaakt voor Samsung Electronics France in de Consumer Electronics industrie voor een B2B publiek in 2018.The Business division of Samsung Electronics France wanted to create relevant content and campaigns for three of their new product ranges to build awareness, grow their database, & build their pipeline. Engagement Factory defined three buyer personas providing detailed insights into their target audiences and their decision making process. These buyer personas and buyer journeys served as the basis for creating tailored acquisition segments, relevant content pieces and nurture campaigns to engage prospects. It got a tremendous success with a 175% increase in qualified business opportunities year-on-year.