INTEGRATED MARCOM AGENCY
UNFOLD / press only is a creative marketing communication agency in the centre of Amsterdam. Captivating brand campaigns and experiences that make people tick. That has always been what we’re about. Little over two decades we’ve been digging into the hearts of our brands in fashion, sports, beauty, culture, design or hospitality. Unfolding stories and events from the inside out and vice versa.
Among our clients are upcoming and leading brands such as adidas, Barbour, Guess, Reebok, Seafolly, unu motors, China Airlines, The School of Life, Farrow & Ball, Kikkerland and Lloyd Hotel. In the luxury industry, we organised events for Agent Provocateur, Valentino, Tod’s and Moët & Chandon.
After exploring the Parisian fashion scene in the 90’s – Sylvia Avontuur introduced Press Only as the 1st Dutch PR agency in fashion. Over the years the rise of digital media moved the agency beyond fashion into a brand new playing field. Eager to play, our team became familiar with on- & off-line customer journeys and started co-creating with the influencers that live the cultures around our brands.
Our agency is located at the Prinsengracht in the arty Spiegelkwartier district and the vicinity of shopping area the ‘Negen Straatjes’ and the Leidsestraat in Amsterdam.
In the front of the building there is a 75 m2 creative space, the Unfold Venue, available for temporary stores & events. Ideal for launches, showroom, exhibitions, book presentations, blogger days, previews, brunches & intimate dinners. In the back of the building there is the showroom where stylists, editors & influencers can discover and lend the latest items for visual productions. Our digital scanning system guarantees a smooth and efficient sample management. We organise seasonal, multi-brand Press Days at the end of April for Winter collections and in October for the Summer collections.