Promoguy.nl Amsterdam, Nederland

Project gemaakt voor EU ADA Pool in de Anderen industrie voor een B2B / B2C publiek in 2022.The EU ADA Pool is a prominent staking pool on the Cardano blockchain. As a digital organization that is highly reliant on online marketing, a well-designed website was a must. For this, they turned to Promoguy to help set up an efficient, fully integrated, and informative site that could attract people towards staking ADA. As this website development case will show, the company benefited immensely from its new online operations.As part of our on-going collaboration, we provide many services to the EU ADA pool. From monitoring visitor metrics and behaviour to linking platforms and social media to evaluation and reappraisal, Promoguy’s end-to-end services have helped the company grow immensely.https://promoguy.nl/blog/website-development-case-cryptocurrency-pool/

Project gemaakt voor N/A in de E-commerce industrie voor een B2C publiek in 2021.The client was a Lithuanian company operating as an online reseller of Xiaomi electronics. They sell a wide variety of products including cameras, cellphones, routers, and some non-electronics goods. Their storefront and website had been active for a while but needed quite a few adjustments to operate at optimal efficiency. As a business it operated like any other storefront, offering electronics for order via their webpage.Our strategy was to implement multiple forms of Site Analytics, using internal stats (google analytics, google tag manager, hotjar, Google Search Console, Google My Business) and external stats (Semrush Tracking, Google Lighthouse, SERP Tracking), and social media pixel data (Facebook, Instagram, Linkedin). Outside of the landing page, our team improved the storefront, the overall UX and UI, and developed a procedure for regular data collection specific to the region the company operates in. By the end of the implementation process, the company became the number one Xiaomi seller in their area, frequently topping Google’s regional SERP for a number of crucial items.Read full article here: https://promoguy.nl/blog/site-analytics-case-electronics-re-seller/

Project gemaakt voor N/A in de Entertainment & Events industrie voor een B2C publiek in 2021.At Promoguy, we have conducted a number of paid social service campaigns for clients. Using our data-driven workflow, we managed to boost numbers on all major platforms by pushing effective marketing content. As the case below outlines, our work drove up engagement and metrics, allowing the client to enjoy renewed online success. The client in question was a club in Prague who wanted to enhance their online presence during the pandemic in 2020.Read full case here: https://promoguy.nl/blog/paid-social-service-client-case-study/

Project gemaakt voor N/A in de Technology Hardware & Equipment industrie voor een B2B publiek in 2021.One of our proudest success stories is a Dutch IoT company that specialises in agriculture and land management products. Specifically, the company was trying to build an online presence for their soil moisture measurement tools and they needed our assistance.Using an extensive range of our online services, the client was able to achieve their company goals. Boosting their online activities required thorough analysis of online marketing activities, keywords, and landing pages. In effect, our main aim was to do a top-down reworking of many of their SEO operations and website functions. At the end of the service period, there were significant gains across multiple metrics. They saw an increase in their online presence in the specific markets (USA) they were targeting and achieve an efficient ROI after only 3 months.Read more here: https://promoguy.nl/blog/paid-search-service-client-case-study/

Project gemaakt voor N/A in de Architectuur & Planning industrie voor een B2B publiek in 2021.In this instance, we’ll look at a content production case that exemplifies our multi-pronged marketing approach and how it boosted the operations of 2 Dutch architectural visualisation firms. The clients were both based in the Netherlands, but their own services extended to firms and architects in other countries as well. Most of their work was local to their native country and those nearby, e.g. Germany or Belgium. Their work was extensive, with one of the clients having operated for over 2 decades by now.Needless to say, they wanted to improve their respective online presences, draw in more clients, and show off their older projects. Their main aim was brand-building and, as a visual brand, showing off their past successes to potential clients and stakeholders. Therefore, the companies were both looking for lead generation and increased brand awareness as a means of growing their businesses.We ran multiple versions of post formats for the clients. Some versions consisted of borders/outlines and company insignias in varying styles. Others contained the year of the project, with varying visual effects. These mock-ups gave them a broad range to choose from, while enhancing the branding options available. We also did extensive A/B testing on the posts.The online content was able to promote the company’s image and help achieve a greater degree of exposure. While lead generation numbers are confidential, the online engagement metrics show some notable improvements along these lines. The cumulative effect of all these content strategies was displaying higher CTRs and social media interaction.

Project gemaakt voor N/A in de Marketing & Reclame industrie voor een B2B publiek in 2021.The client is a meditation centre that provides monastic Zen practice and meditation services. They host events and offer online courses, operating in multiple locations across the world as well as offline courses (before the COVID-19 pandemic). The meditation groups extend to various areas of Western Europe. Our main correspondence was with their branch in Germany, where the company were looking to improve its online marketing presence and sales. We found direct mailing to be the most expedient course of action.Our process for engaging audiences with emails helped our client achieve better lead generation, increase customer engagement, and build their brand. We developed a more robust program for the company, letting them maximise their email marketing ROI. This also entailed establishing more complex tracking protocols for future endeavours.The organization was able to achieve its goals and make more consistent improvements and conversions using email. Over time, along with our work with social media and network advertising, these strategies increased their online presence. In tandem with audience expansion and target group research, emails allowed for more cogent communication.More detailed info here: https://promoguy.nl/blog/email-marketing-case-meditation-centre/